I'm sure everyone has heard of Chatroulette by now, but if not the basic premise is that the website makes it possible to chat via your webcam to anyone, anywhere in the world, and the unique part is that you are matched completely at random, so you have no idea who you will be chatting to next (but you can pretty much guarantee it'll be a naked fat bloke).
Publicis Conseil, an advertising agency based in Paris, have developed an incredible piece of viral advertising to raise awareness for Ni Putes Ni Soumises (Neither Whores Nor Submissives), a French feminist movement that deal with issues around domestic violence and violence towards women. You can see the video below or better still visit the fake website Publicis Conseil created... Do You Chat?
Following the events that unfold in the video and on the website, details are given about the charity and the message... 'In this case you can't help, but if it happens to your sister, your neighbour or a friend, there is something you can do.'
The most powerful and emotive piece of advertising I've seen in a long time.
Proof time travel is possible or a viral ad for a new phone? A clip from the premiere of Charlie Chaplin's film 'The Circus', filmed in 1928, appears to show a woman in the background talking on her mobile phone. The discovery was made by Irish filmmaker George Clark, who claims the footage hasn't been tampered with in anyway. This month sees the re-release of Back to the Future, be a nice idea for a viral campaign and reveal the true identity of the woman as Doc in disguise... she maybe a little short though.
This ad for Tippex has been doing the rounds on the usual blogs and generated nearly 11 million hits on Youtube as it allows fans to interactively decide what a 'hunter' does to a bear. Following in the footsteps of Burger King's Subservient Chicken, you control a hunter in the ad for the correction fluid. The ad agency responsible is Buzzmen.